Lacoste Produced Limited Edition for Colette’s 10th Anniversary

By staff
March 23, 2007

This spring, the famous Paris boutique is celebrating their 10th anniversary by partnering with the Lacoste which produced limited edition series of sneakers and polo shirts featuring logos of both collaborators in their designs. Combining the Colette’s trendsetting dogs Caperino and Peperone with famous Lacoste croc chasing around, this limited edition collection features 14 different designs for polo shirts and one design of trainers.

Lacoste polo“To see our dear Caperino and Peperone play with the big brands is one of our little personal pleasures,” said Colette art director Sarah Lerfel. “It is an old dream from 2004 to have their paths cross that of the famous crocodile. This encounter gave birth to a series of products typical of Colette: some ‘never-seen,’ ‘very limited,’ and therefore ‘collector!’”

The story behind the design of this collaboration is playful one. Each polo design is telling small part of the story how dogs and crocodile met. Lacoste sneakersCrocodile is being chased from its territory by dogs until finally he reclaims his iconic place. During 14 days from March 1st Colette will launch one polo design each day. Polo shirts come in an exclusive plastic packaging and are sold for 140 euros. For the sneakers, there are two different designs on each foot. On one foot dogs are chasing crocodile, and on the other they are being chased. Sneakers are sold for €120 euros. These limited editions are sold from March 1st at Colette boutiques as well as their website (collete.fr).



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