Rubbermaid to Lunch Everyday Men’s Grooming Tools

For all of the men out there who want to buy a good pair of tweezers but still feel a bit silly about it when they’re in the shops, they’re just about to get manlier. Before you scoff, think about it: some of you (my significant other included) don’t particularly want to traipse down the personal grooming aisle in just any drugstore. Besides the fact that they’re still very female-centered, they can be crowded, confusing, and basically a pain to navigate.

(more…)

Leave a Comment

London Fashion Week Exhibition

It is September in South Kensington, and that means one thing for the fashion-creatives of London; London Fashion Week. From the 15th to the 20th of September, London’s creative fashion centre switches to a white construction outside the Natural History Museum. Hopeful designers exhibit their clothing and press and buyers from around the UK and around the world scrutinise the offerings for a period of just six days. For the fashion elite of London, this is the event of the autumn, providing a glimpse at the future. But does it really offer anything for the stylish man-about-town? (more…)

Leave a Comment

My 5EPxSF Jeans

This week, men.style.com ran a short article on the 5EP for Styleforum jean, which I’d had some hand in bringing to reality. 5EP is a small American company that makes some of the most remarkable denim in the world, at any price. The dye is a mixture of natural and pure indigo, which Christine Rucci, the “Godmother” of the 5EP family, created with a Japanese master, one of the few who have been designated a national treasure in Japan. Christine has told me that the dye is very unstable, which accounts for the complex “ageing” abilities of the denim as it is worn and washed, with hints of purple, green and yellow undertones emerging as the jeans slowly fade.
(more…)

Leave a Comment

Beard is Popular, but Ironically Shaving Products are Too

After years of being married to your razor, you are finally able to say good-bye to clumped stubble and dented shaving cream cans and embrace the beard. Even if you used to associate the bearded look with bikers and maybe even your dad, it’s time to forget the clippers and really get down to growing the long stuff.

We’ve seen beards sported on celebs of the moment like Justin Timberlake, Colin Farrell, Ashton Cutcher and Johnny Depp, and it seems like magazines are also bursting with bearded models. (more…)

Leave a Comment

Mustang, the Newest Men’s Fragrance, Continues its Success

It’s not much of a shock—at least for some—that Mustang’s new fragrance has appealed to men. But how fast the fragrance has truly taken off has caught us by surprise.

Since its launch, Mustang has been sold in 39 retailers nationwide, and will continue its success in August 2007 by continuing a rollout at merchandisers and chain drug stores. According to statements made to the press, the Mustang fragrance has far exceeded the expectations of everyone involved in the project. (more…)

Leave a Comment